To tell you our story we would like to ask you a question to start with:
Do you know the one aspect that is the most harming to the environment when it comes to our clothing?
It is not the manufacturing or the transport, no not even the packaging - it is us doing our washing. The water and electricity we use while doing our washing is what has the biggest impact on our planet. After we realised that our behaviour and how we consume not only clothing but anything really harms the environment often much more than the actual product itself, we asked ourselves:
1. What actually means sustainable consumptions?
2. And what the flippin heck makes a product sustainable?
WE BELIEVE EVERYONE CAN MAKE A POSITIVE DIFFERENCE
The more we looked at sustainable consumption, all the unknown on how to protect mother nature and the sadness people felt looking at climate change and the pollution of our planet, we felt inspired to found Light and Air. A company and brand that you are proud to wear. We hope to inspire you, so you become more aware over your power to protect the planet. While lifestyle changes can be tricky, we made it our mission to make things easier for you and future generations to make a positive difference in the world.
Light and Air Founder